However, with increased agility came more responsibility. “The update-which centered around a migration of many workloads to Google Cloud Platform-was part of an effort to democratize operations and enable engineers to move quickly, iterate, and build services.” “In 2016, Evernote began a major evolution of its hosting infrastructure,” Plasky shared. Garrett Plasky, Evernote’s SRE Manager, leads a team comprised of site reliability engineers, devops engineers, and system administrators who are responsible for the health of Evernote’s production service infrastructure-and ultimately, customer happiness. Understanding the Customer Journey Through Service-Level Objectives PagerDuty enables Evernote’s engineers to respond quickly to minimize customer impact of performance issues. With so many people dependent on the platform, Evernote must ensure high service availability-or risk having unhappy customers and subscription cancellations. Today, Evernote has over 220 million users across the globe, with 80 percent of them outside of the United States. If you have questions for me about PLG, growth, or marketing, here's my Linkedin and Twitter.Evernote is a cross-platform software-as-a-service application designed to help people be more productive by making it easier to take notes and manage information across web and mobile devices at all hours of the day. Visit our Product Led Sales blog for more insights, and follow HeadsUp on Linkedin. Listen to this episode for even more on Evernote's sophisticated PLG data engine!Ĭonnect with Rick on Linkedin for more information. When your users number in the millions, sometimes the data tells a more complete story than trying to sample the user base. Oftentimes, Growth teams notice user needs through the data, not just from talking to customers. A large analytics function to support GTM and growth teams.No one should feel overwhelmed by the features. Not every user is interested in all of them, so the Product team works hard to funnel users towards the right set of experiences. Having been around for 15 years, Evernote has accumulated tons of features.

From the backend, to the human resources, Evernote has built up a sophisticated set of data operations. No wonder Rick Sawyer, Evernote's Senior Director of Product, Growth used to work at DraftKings, a sports betting company. At this scale the company is more like a B2C than B2B company. So how does this OG PLG juggernaut keep on growing? Evernote has hundreds of millions of users.

Evernote support team